208 - Parent, Administrator, Board, and Public Outreach

Description:

This course presents tips on working with the media, school staff, community groups, and parents to promote an understanding of student transportation issues and needs. It details how to identify problems and develop appropriate messaging using both time-tested and innovative mediums. This is a valuable course for transportation managers who want to strengthen community relations.

Objectives:

IDENTIFY why proactive parent outreach is worth the effort.

RECALL strategies for winning greater administrative support.

RECALL tips for working with a school board.

IDENTIFY simple but effective methods of public education.